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The American Family Association's work is succeeding!
I can't imagine a True Christian(tm) shopping at a place called "Dick's" in the first place, can you?
NEW YORK — The War on Christmas may be in its final days.
This season, merry Christmas — not happy holidays or season's greetings — will dominate retailer's marketing messages. There will be Christmas sales and Christmas trees and Christmas carols galore.
That has the American Family Association, arguably one of the loudest voices advocating the use of Christmas in retailer's marketing messages over the past few years, predicting that its crusade could conclude in the next year or two.
Randy Sharp, director-special projects at the AFA, said that in the past five years the group has seen the percentage of retailers recognizing Christmas in their advertising rise from 20 percent to 80 percent. Just eight retailers are left on the group's list of "Companies Against Christmas."
It's also become more challenging to find a large, national retailer to single out for the group's annual boycott. This year, Dick's Sporting Goods, which boasts an online "Holiday Shop," will be the target of the boycott. The AFA is expected to send an Action Alert to its 2.3 million supporters on Friday morning.
This season, merry Christmas — not happy holidays or season's greetings — will dominate retailer's marketing messages. There will be Christmas sales and Christmas trees and Christmas carols galore.
That has the American Family Association, arguably one of the loudest voices advocating the use of Christmas in retailer's marketing messages over the past few years, predicting that its crusade could conclude in the next year or two.
Randy Sharp, director-special projects at the AFA, said that in the past five years the group has seen the percentage of retailers recognizing Christmas in their advertising rise from 20 percent to 80 percent. Just eight retailers are left on the group's list of "Companies Against Christmas."
It's also become more challenging to find a large, national retailer to single out for the group's annual boycott. This year, Dick's Sporting Goods, which boasts an online "Holiday Shop," will be the target of the boycott. The AFA is expected to send an Action Alert to its 2.3 million supporters on Friday morning.
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