I'm afraid they won't stop until America herself has ceased to be. What's next—mandatory Mary worship for all American citizens?
The health risks alone make this unadvisable—Lord only knows where those pesos have been!
The health risks alone make this unadvisable—Lord only knows where those pesos have been!
Pizza chain: We don't need no stinkin' dollars
Mexican pesos to be accepted currency at American eateries
Posted: January 7, 2007
4:33 p.m. Eastern
© 2007 WorldNetDaily.com
Pizza lovers who don't happen to have American currency on them can still purchase their favorite pies with Mexican pesos, thanks to a Texas-based restaurant chain.
Starting this week, Pizza Patrón outlets, which caters heavily to Mexicans, will offer the alternative form of payment.
"We're trying to reach out to our core customer," Antonio Swad, president of Pizza Patrón Inc., told the Dallas Morning News.
"We know they come back [from Mexico] and have pesos left over. We want to be a convenient place for them to spend their pesos."
It's believed no other food chain operating so far from the Mexican border is allowing customers to pay with foreign currency.
Swad said he's prepared to take criticism from American consumers possibly offended by the bypassing of greenbacks.
"We're not really interested in finding the safest spot on the board," he told the paper. "We know the purity of our intention, and we're willing to take the heat when there is heat."
About 60 percent of Pizza Patrón customers and 45 percent of its franchisees are Hispanic.
"If you're not in a border town, I don't see the functional benefit," said Juan Faura, president and chief executive of Cultura, a Dallas-based marketing and advertising firm. "I would see it as a move by the chain to communicate unequivocally to the Hispanic market that they are for them."
"I don't see any other reason for it," Faura added.
Andrew Gamm, Pizza Patrón's director of brand development, said the company has already seen customers spending "a couple hundred pesos" without any advertisement of the service during a test in a Mesquite location.
Founded in 1986, Pizza Patrón has gone from four locations to 59 and more than 40 under development across the American Southwest.
Mexican pesos to be accepted currency at American eateries
Posted: January 7, 2007
4:33 p.m. Eastern
© 2007 WorldNetDaily.com
Pizza lovers who don't happen to have American currency on them can still purchase their favorite pies with Mexican pesos, thanks to a Texas-based restaurant chain.
Starting this week, Pizza Patrón outlets, which caters heavily to Mexicans, will offer the alternative form of payment.
"We're trying to reach out to our core customer," Antonio Swad, president of Pizza Patrón Inc., told the Dallas Morning News.
"We know they come back [from Mexico] and have pesos left over. We want to be a convenient place for them to spend their pesos."
It's believed no other food chain operating so far from the Mexican border is allowing customers to pay with foreign currency.
Swad said he's prepared to take criticism from American consumers possibly offended by the bypassing of greenbacks.
"We're not really interested in finding the safest spot on the board," he told the paper. "We know the purity of our intention, and we're willing to take the heat when there is heat."
About 60 percent of Pizza Patrón customers and 45 percent of its franchisees are Hispanic.
"If you're not in a border town, I don't see the functional benefit," said Juan Faura, president and chief executive of Cultura, a Dallas-based marketing and advertising firm. "I would see it as a move by the chain to communicate unequivocally to the Hispanic market that they are for them."
"I don't see any other reason for it," Faura added.
Andrew Gamm, Pizza Patrón's director of brand development, said the company has already seen customers spending "a couple hundred pesos" without any advertisement of the service during a test in a Mesquite location.
Founded in 1986, Pizza Patrón has gone from four locations to 59 and more than 40 under development across the American Southwest.
but since they are now our Enemies due to their cowardice of the Iraqi War, I do Believe I might be able to restrain myself.)


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